Monday, November 18, 2013

OCC Creative Team Shines at District Conference

OCC made its mark at the annual National Council for Marketing and Public Relations (NCMPR) District 3 Conference held earlier this month. 
The conference, “Journey to a Brave, New Marketing World,” was organized by Michele Kersten-Hart, OCC’s Manager of Multimedia and Web Services and NCMPR’s District 3 Director. District 3 encompasses Michigan, Indiana, Illinois, Wisconsin, and Ohio. More than 70 people attended the conference.

OCC’S creative team won three awards in the “Printed Publications” category of the conference’s Medallion Awards ceremony, more than any other college in its division. Division B encompasses all colleges with three or more full time marketing and communications staff. OCC won a Silver award for its academic catalog, a Bronze award for its schedule and a Silver award for the music student showcase flier.

Members of the creative team are Manager of Multi Media and Web Services Michele Kersten-Hart, Multi-Media Coordinator Dawn McDonald-Watkins and designers Alan Crouse, Alejandro Herrera and Christine Lasiewicki.

“I am thrilled for our very talented creative team,” Kersten-Hart said. “It was a successful conference for many reasons but especially because of the great work of our graphics team. I’m so proud to lead such a talented team. They made OCC shine at the district conference.”

The conference offered a dozen breakout sessions ranging from creating an integrated marketing plan, writing for the web, to diversifying your digital footprint. 

This is Kersten-Hart’s last year as District 3 Director, a two-year post. Next year, she will be a member of the NCMPR’s Executive Counsel.

NCMPR represents marketing and public relations professionals at community and technical colleges. An affiliate of the American Association of Community Colleges, NCMPR has more than 1,550 members from more than 650 colleges across the United States, Canada and other countries.

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